Semester A: Week 1- Week 10
Student: Tai Ser Yeet (22064351)
Programme: BA(Hons) Digital Media Design
Task: Week 3's Class Task
Followed Up Tasks
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| Screenshot of this week's task |
The mobile application that I am doing an analysis on is called Pets
Adoption. The main idea of the app is very similar to my idea in terms of
its concept and UX Design.
Below are my observations of the app's UX Design.
1. Is it prompt /responsive and makes the user feel comfortable about the
status of their actions?
Answer: The app had a fast loading time and no signs of
glitches.
2. How well does it show information in ways users understand - with graphic use of icons and understandable real-world content?
Answer: There were no clear indications or icons used to prompt the users that a
swipe left gesture is needed to make the sidebar appear. In regards to the
icons, they were rather inconsistent as certain icons were flat vector
graphics with only one color whereas the others were detailed
illustrations with multiple colors. I had to rely on the label rather than
the icons which defeats its purpose for speedy comprehension. As far as
the flat vector icons go, they reflect the app's features
accurately.
3. Does it offer users control and let them undo errors?
Answer: The app allows users to return to the previous page by clicking
the back button. However, that was the only way in which users could undo
their errors causing users to be impatient and growingly frustrated when
using the app.
4. What are the consistent elements in the UX design?
Answer: The app maintains a minimalist look with a soft color palette
with the exception of certain icons in the sidebar.
5. Are there any useful error preventions - warning screens or double-measures?
Answer: I am unable to proceed to pages further than the filter system to
identify a suitable pet therefore, I can't be certain about the presence
of confirmation dialogues.
6. Does it have clear recognizable options, actions, etc. - or are you forced to rely on memory or 'make an obvious effort'?
Answer: I am forced to remember that the buttons under the header, "Adopt
a Pet" automatically bring me to the filter system which requires me
to key in my location details and my dog preferences before proceeding to
search for a pet. Not only that, in order for the side menu bar to appear,
users need to remember that it is under the button, "More
Info".
7. Is it flexible and allows different users to achieve varied goals?
Answer: The app allows users to browse through various dog breeds, adopt
a dog, invite a friend, and more. However, if a user does not manage to go
through the initial filtering system, he/she will not be able to browse
through the actual rescue dog's profiles but instead, could only read
through general information about dog breeds.
8. How would you describe the aesthetic? Does it have clutter or only relevant information?
Answer: In terms of the app layout, the homepage is not cluttered whereas
one of the sub-category pages called "Dog Breeds" is. This is because the
designer tried to fit 7 small cards into one page, causing the user to
feel suffocated by the overwhelming amount of information presented in
their face. It is also not necessary to display the type of dog and its
life span potential adopters are only interested in the breed and if they
wish to read further, they can click on the specific card. On the topic of
relevant information, the main thing that frustrates me is the number of
advertisements shown in the app. Ad title cards block the view of dog
descriptions and ad videos interrupt the app caters to various user goals, such as browsing dogs, learning
about pet care, and engaging with the community. the user flow.
9. Does it provide plain language that encourages a positive user experience?
Answer: No. In every dog profile card, there is a header called "Type".
As someone who is not well-versed with dog breeds, I did not understand
the terms "Sporting" & "Hound" which were used to describe the pet's
type. It confused me even more when I saw that "Terrier" and "Working"
were used as well which made me wonder if they were speaking of the dog's
breed or their responsibility.
10. Does it have a help section - is this user-friendly?
Answer: No, it does not contain a customer support service within the
app. None of their contact information from various platforms such as
email, social media handles, and contact numbers were stated in the
app.
Project Progress
Notes from Class
- The name of the app has to be 2 syllabi or lesser
- Imprints better in people’s mind
Feedback from Dean
- Step back from the brainstorming and try doing the logo first because they go hand in hand
- You might get some idea about the concept
- Make the logo speak for itself (e.g Pearl, Dean used the yin and yang symbol and one of the halves looks like a P
- Think of a name
Brainstorming Ideas for My App
Over the weekend, I created a Miro board where I brainstormed all the ideas for the application that I wanted to create. Overall, there were about 6 ideas. In the end, I went with the last idea because I felt that it had the potential to be developed further. Plus, I adore dogs making it easier and more exciting to execute the project.
A Random Idea
One night, I suddenly had this idea of an app concept so I wrote it down on my notes app.
- Name: Peephole
- What? The concept is similar to a peephole where everything is seen through a tiny hole relative to its surroundings.
- Why this mechanism? People tend to focus more on the subject when viewed through something small. The impact of the subject is greater as compared to its inexistence.
- Why this concept? I want ppl to see things from a different perspective. The message is to inform the younger gen that sometimes life may not work for you. But
- E.g when I saw my cousin discussing blueprints with her co-worker on the Instagram story, I would not do a double take at what she was doing. But when the situation is viewed through a hole, it changes our entire perspective on things. It is like a 3rd party view.
User Research
I read a few case studies on pet adoption applications and compiled a list of pain points that were commonly mentioned. After that, I thought of app features that could solve those issues, as written on the green sticky notes.
Miro Board
Alternatively, you could freely survey this board, and zoom in whenever it is needed.

